What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

How is Prestige Subaru dedicated locally to the Love Promise?

Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.

Asheville Human Soceity



Asheville Human Society

Leukemia and Lymphoma Society, Salvation Army

Did Prestige Subaru go above and beyond, provide exceptional service, or support causes that are important to you? We'd love to hear about it.

Love Promise Stories from Prestige Subaru

Subaru and Prestige Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here

Pablo's Story - Claire C

2020 was an exceptionally difficult year for kids and families facing critical illnesses. On top of their medical challenges, the year brought added fear, isolation and new health concerns. Through this year’s Subaru Share the Love Event, Prestige made hope possible for local children like Pablo when they needed it most. For six-year-old Pablo and his family, this past year brought devastating news: “Tu hijo tiene cancer. Your son has cancer.” Pablo’s diagnosis made him extremely sick, drained his energy, and caused him to lose hope. However, Pablo finds joy in fishing. At an early age, his dad taught him to fish, and being outdoors is something that Pablo and his entire family enjoys. For his wish, he wanted to go on a fishing trip with his family! During their wish trip, Pablo and his family safely stayed in a private mountain home in North Carolina and left their worries to roast s’mores, swim, fish, and enjoy nature. Pablo and his dad went catch-and-release fishing every day! While Pablo’s cancer journey is far from over, his wish made an impact. With gratitude, his mom shared: “His wish lifted his spirits when he needed it most, and I know it has played an important role in his recovery... You made my little boy smile and for a little while, I think we all forgot he had cancer.” Every wish granted has the power to transform not only the child’s life, but the lives of their family members, community and the supporters who make that wish possible. We saw that more than ever in 2020. Thank you to everyone who supported the Subaru Share the Love campaign and brought joy to families like Pablo’s.

Pablo's Story